Markiplier bought 13.5 million shares of GoPro — 8.5% of the company, roughly $9 million. The stock jumped 22% on the n…

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Markiplier bought 13.5 million shares of GoPro — 8.5% of the company, roughly $9 million. The stock jumped 22% on the news. But he filed passive, and GoPro is dual-class. Nick Woodman’s Class B shares carry 10 votes each, so the founder controls about two-thirds of the vote. I’d have gone the Ryan Cohen route. Cohen took a similar-sized position in GameStop, filed as an activist, pushed his way onto the board, and ended up running the company. Either way, the shift is real. Creators used to…

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