Drake sold 51% of OVO’s intellectual property to Authentic Brands Group. He keeps 44%. Vince Holding takes 5% and runs …
From @atlasberry008 on Instagram — 368.5K followers · See full profile →
Drake sold 51% of OVO’s intellectual property to Authentic Brands Group. He keeps 44%. Vince Holding takes 5% and runs the operating business. Authentic already owns Reebok, Champion, Brooks Brothers and Sports Illustrated — more than 50 brands driving $38 billion in annual retail sales. The part worth watching: Kevin Hart sold the rights to his own name in January and became an Authentic shareholder. Shaq sold his name and likeness back in 2015. These aren’t endorsement deals anymore. Nobody…
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