In 2016, Instagram replaced its original icon for a gradient redesign. The internet had a meltdown. # RIPInstagram tren…
By a16z · Design
In 2016, Instagram replaced its original icon for a gradient redesign. The internet had a meltdown. # RIPInstagram trended globally. Opinion pieces flooded the internet. Within weeks, the backlash was forgotten. The gradient icon is now one of the most recognised in the world. The lesson: users hate redesigns, then forget they ever hated them.
Tags: Instagram
More from @a16z
- This week’s latest funding rounds. A new wave of founders is building AI for the industries that keep America running. …
- In 2012, Dylan Field and Evan Wallace co-founded Figma with the idea that web design could live in a browser. The two s…
- Stay open to where demand leads. Your best market may not be your first.
- What the World’s Top Founders (briefly) Studied, and where.
- See this week’s open roles featuring OpenAI, Substack and Mercury. More details, link in bio.
- Real-time design collaboration was something most people said couldn’t be done. Dylan Field and Evan Wallace did it any…