Don’t waste an opportunity to maximize your next open house. Here’s how: Treat your OH like a neighborhood marketing ca…

From @aflachner on Instagram — 14.3K followers · See full profile →

Don’t waste an opportunity to maximize your next open house. Here’s how: Treat your OH like a neighborhood marketing campaign: • Door knock before the event Invite neighbors. The curious neighbor often becomes the next listing. • Become the neighborhood agent (Signs. Consistent branding. Introduce yourself. The goal is familiarity.) • Hand out collateral people keep (Market updates. Set clients up on Home value alerts.) • Follow up quickly (lead nurture systems and drips help with automating…

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