Marketing used to be about the customer journey. Now? It’s a conversation. And there’s someone new in the chat: AI. Peo…
By Yusuf Mehdi · AI
Marketing used to be about the customer journey. Now? It’s a conversation. And there’s someone new in the chat: AI. People are asking their digital companions what to buy, what to trust, and what to skip. If your brand isn’t part of that exchange, you’re not even in the room. The shift is here—are you ready for it?