Apple's price increases may be understandable in some product categories, but the decision to raise prices on the Visio…
By Jason · AI
Apple's price increases may be understandable in some product categories, but the decision to raise prices on the Vision Pro and MacBook Neo is harder to explain. The Vision Pro already commands a premium price, while the MacBook Neo was designed to make the Mac lineup more accessible. Increasing the price of both products changes their original positioning.