Best reel creators on Instagram (2026)

Ranked by real engagement signal — quality, breadth, freshness and depth — not follower count.

1. Roberto P. Nickson (@rpn) — 900,133 followers, 1,253,985 avg views/post — #1 by engagement signal.
2. John (@johnbucog) — 215,541 followers, 263,742 avg views/post.
3. Лилия Исмагилова • UGC• Контент • Блогинг (@liliya___ismagilova) — 7,862 followers, 4,790 avg views/post.
4. Riley Brown (@realrileybrown) — 328,535 followers, 112,012 avg views/post.
5. Steven Wommack (@stevenwommack) — 6,611,063 followers, 1,332,484 avg views/post.
6. Tech Guyver (@techguyver) — 203,839 followers, 407,321 avg views/post.

More on the reel topic page.